FinTech PR Case Studies

We help clients to raise their profile and increase sales.

As a result, 40% of them have sold their businesses – some repeatedly.

Below are a selection of our client case studies.

  • Alacra US / UK | Data-regulation and compliance
    • Bought by Opus (US)
    • The head of marketing said we achieved more coverage in two years they had than in the previous 18.
    • Media mentions 181 – Awards entered 8 – Shortlisted 1 – Awards won 1
  • Anvil UK | Trading software
    • Bought by Ion
    • We changed their view of PR
    • Media mentions 28 – Awards entered 8
  • Barchester
    • Bought by Castlefield
    • “Moonlight helped us greatly in raising our profile with the national and mainstream media. We were very impressed with their professionalism and dedication as well as with their ability to deliver against demanding deadlines. We would have absolutely no hesitation in recommending them to other potential clients.” Jonathon Clark, Chairman at Barchester Green
    • Media mentions 205   
  • Beta-Gamma UK FX | Trading software
    • “I have worked with Moonlight for the past 7 years. During that time they have always provided excellent advice and stimulation and have always kept me on the straight and narrow with incisive comment and focus. I would not hesitate to recommend them to anybody requiring PR in the IT space.” Howard Tolman, CEO.
    • Media mentions 69 – Awards entered 1  
  • Brady US | Trading and risk management software
    • “Moonlight are energetic, enthusiastic and driven PR professionals who have a great understanding of the financial technology PR landscape. They are conscientious and always deliver work to a very high standard, without ever losing sight of the clients’ best interests. Under their direction we have seen a significant jump in the company profile in our market sector and have had a tremendous response to our PR campaigns. They know their stuff, deliver on time and I would have no hesitation in recommending them.”
    • Media mentions 2,444 – Awards entered 8  
  • China Export Finance US/UK/China/Korea
    • Media mentions 39  
  • Chinsay Sweden/Singapore | Commodities
    • “We have worked with Moonlight for a number of years now and the two main things we value are their ability to combine a deep understanding of our business and industry sector with the ability to effectively communicate our business brand and our solution values to the specialist media and our wider target audience. They provide great tactical action with strategic insight. Moonlight is like having your own MarComms department.” Colin Hayward, CEO
    • Media mentions 135 – Awards entered 13 – Shortlisted 4 – Awards won 2
  • Cleartrade UK/Singapore Singaporean | Commodity futures exchange
    • Bought by The European Energy Exchange (EEX) / Deutsche Borse
    • We created a high profile for the CEO and the company; positioning them as a vibrant, new alternative to the dominant well-established exchange
    • Media mentions 492 – Awards entered 6
  • Cognotech UK/Ireland | FX trading
    • Media mentions 37 – Awards entered 5 – Awards won 5
  • CounterpartyLink UK | Risk management
    • Media mentions 57 – Awards entered 1
  • DCM / Dinosaur US/Spain/UK | Investment Bank
    • Media mentions 77 – Awards entered 1  
  • EDI Reference Data
    • Coverage in Forbes
    • Media mentions 76 – Awards entered 2 – Awards won 1
  • EKA US / India | CTRM
    • Media mentions 116 – Awards entered 7 – Awards won 3
  • Etrali (OBS) France / US / Asia / UK
    • Media mentions 231 – Awards entered 5 – Awards won 2
  • Evidology Systems UK | RegTech
    • “I am CEO of a start-up in the Regulatory and Compliance sector. Moonlight have done a great job of getting us press (online and print) and social media exposure, enabling us to ‘punch above our weight’.
    • Media mentions 50 – Awards entered 13 – Shortlisted 6
  • Exablaze Australia | Trading technology / FPGAs
    • Bought by Cisco
    • Media mentions 38 – Awards entered 6 – Shortlisted 1 – Awards won 1
  • FNX US / US/ Europe / UK | FX Trading software
    • Media mentions More than 93 – Awards entered 1 – Awards won 1
  • Horizon France/Asia | Trading systems
    • We raised the profile of the company and the CEO, getting extensive coverage in the press. Following the messaging we created a tagline for them – ‘Trade your way’ which they still use.
    • Media mentions 480 Awards entered 31 – Shortlisted 9 – Awards won 6
  • Information Mosaic Ireland / Global
    • Bought by Markit
    • Mentions in Media 24 – Awards entered 4 – Shortlisted 1 – Awards won 1
  • Intel US / Global | Computer hardware
    • Global PR & social media work’ messaging work increasing Intel’s profile in the global FinTech press
    • Media mentions 39  
  • ITRS UK / US/ Asia | Systems monitoring software
    • ITRS went from being described as ‘the best kept secret in the financial markets’ to being acquired by the Carlyle Group 5 years after we started working with them.
    • Media mentions 805 – Awards entered 18 – Awards won 7
  • Kaizen UK | Regulatory Reporting
    • Media mentions 70 – Awards entered 19 – Shortlisted 1 Awards won 4
  • Kx US / Europe / UK | Data Analytics
    • We succeeded in making Kx look much bigger than it actually was. It generated far more visibility than its much larger competitors. The CEO hired us twice as we were so much better than other agencies..
    • Mentions in Media 811 – Awards entered 12 – Awards won 1
  •  LogicScope US / UK | Post-trade FX Processing
    • Bought by Markit 
    • Media mentions More than 26
  • McObject US / UK / India / Europe | Ultra-fast database management system, used in IoT, financial markets, big data
    • “I have worked with Moonlight over many years whilst running small and larger companies in the financial technology sector and they have always done an excellent job. They are professional, very well connected to, and respected by, the journalist community and their clients. They always go above and beyond the norm for their profession.”
    • Media mentions 187 – Awards entered 19 – Shortlisted 7 – Awards won 4
  • Metamako Australia / US / Europe / UK | FX Trading technology (FPGAs)
    • We worked with them from launch to their sale 5 years later to a listed US company. We also introduced them to their CEO (who had worked with us at ITRS and then Velocimetrics).
    • We created a very high profile and they came to be seen as leaders in the industry, which was the main reason that after they were bought. The profile we achieved for them made them look much larger than they were, and was a contributing factor in their being bought. We also provided support at events.
    • They loved us! Their main competitor, Exablaze, signed-up with us.
    • Bought by Arista
    • Media mentions 451 – Awards entered 22 – Shortlisted 4 – Awards won 2
  • Opus US UK | Compliance
    • Media mentions 100   
  • Panopticon Sweeden / US / UK | Financial visualisation software
    • We created their profile and generated their messaging. We successfully introduced a new concept to the market – visualisation, which we did successfully. Providing support at events.
    • Mentions in Media More than 21 – Awards entered 7 – Awards won 1
  • RCP UK | FX
    • Bought by B2 Group
    • Media mentions 58  
  • RegTek US/UK | Regulatory software
    • Bought by Bloomberg
    • Media mentions 150 Awards entered 5
  • Risk Focus US / UK | Regulation and Risk management
    • Media mentions 125 – Awards entered 5 – Shortlisted 2
  • Speakerbus UK | Voice trading
    • Media mentions 98 – Awards entered 1
  • Streambase US | High-performance Complex Event Processing (CEP)
    • Media mentions 14 – Awards entered 3
  • SunGard Financial Networks UK | Front, middle and back-office technology
    • Media mentions approx 40  
  • SunGard Trading Systems UK / US | Trading technology
    • Media mentions aprrox 50
  • Technancial US/UK/Hong Kong/Italy | Trade surveillance and risk management
    • Media mentions 21
  • Velocimetrics UK | Banking technology
    • Bought by Beeks Financial Cloud
    • Media mentions 94 – Awards entered 34 – Shortlisted 16 – Awards won 1
  • WDX UK |Crypto currency
    • “Moonlight have helped us beyond measure,’’ says Michael King, MD of the WDX Organisation, the company that is behind the Wocu (World Currency Unit). He goes on ‘‘They asked incisive questions, and when they had mulled the answers got straight into delivering value to us.’’
    • Media mentions 176  
  • Winner Futures China | Futures
    • “ We also used Moonlight for our initial launch where they provided strategic messaging and brand development, including marketing collateral, a new website and vital differentiation in a competitive sector.”

Contact us to raise your profile and win awards.